Spec Ads
Other ad elements
Welcome!
Introduction
Best Accounts to Choose
Common Mistakes
Gathering Info
Securing Artwork
Determining Ad Size
Attention Grabber
Benefit Headline
Copy
Other Elements
Producing the Ad



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The very bottom of the ad is where the name of the business, hopefully stylized as a logo, should appear, as well as the address, phone number, credit cards they accept, and even a map if they're hard to find.

Next: Producing the spec ad